How can you get more out of your CRM system? Use software to add value to your sellers

Our previous two posts outlined some effective ways to increase the adoption of your CRM system by your sellers, who tend to hold such systems at arm’s length.

• We observed that, as the evolution of B2B selling becomes more complex, more advanced tools and habits are required to navigate today’s multi-layered sales processes.
• And we demonstrated how adding milestones—each requiring an objective confirmation—to the pipeline can increase seller engagement.

How do you fold these valuable sales methodologies into your company’s sales processes without exceeding your budget?

The good news is that when you adopt these two sales methodologies, you’ll see more accurate forecasts and more sales efficiency. The even better news is that you don’t need to replace your CRM system.

Software enabling these two sales methodologies can be easily integrated into your current system. There are programs that help your sellers improve and update their sales approaches and habits, and enable your organization to build milestones based on objective criteria into your pipeline.

When you utilize these programs, your sellers will derive more value from your CRM. Their more positive perception of the system will improve the quality of the information they enter.

The result? More accurate forecasts and bigger sales in a lot less time.

Want to learn more? Download “Get Bigger Deals Done Faster,” our free how-to guide that will show you how to boost CRM adoption among your sellers and increase forecast accuracy.